If you host a site on a server, it works by using the server's shared IP address - a special number that is used to identify any device connected to the Web. The website name which you use for the site is for quick access and convenience of the visitors, but on a more basic level, their web browser connects to the IP address of the server. Since there're far more sites than IP addresses, shared web hosting servers use a single IP for a number of websites even if they are owned by several users. Even though this doesn't affect the website performance directly, having a dedicated IP may slightly enhance the loading speed of a certain site, granting it superior rankings in search engine results. Such an IP is essential for the setup of an SSL certificate too, so when you plan to secure the payment or login info that your website visitors type in, you will need an IP together with the SSL.

Dedicated IP Address in Cloud Hosting

If you host your sites on our state-of-the-art cloud platform and you have a cloud hosting plan, you're able to add a dedicated IP to your account at any moment and assign it to any domain or subdomain with only a couple of clicks. The aforementioned option is accessible in all of the data centers where we provide services - Chicago (US), London (UK) and Sydney (AU), so regardless of your choice during the registration process, you will be able to get a dedicated IP for your sites. You will be able to add / remove an IPas well as to keep track of the free and used ones at any time. In case any of the IPs that you acquire will be used for an SSL certificate, you could enable the automatic configuration attribute in our SSL order wizard then our system will request and assign the IP before it sets up the certificate automatically. Our adaptable platform will enable you to use a dedicated IP address for various websites as well if it is not in use by an SSL.